Website Promotion Return On Investment (ROI)
Calculator
Because your Return on Investment matters...
Yes, IllDev.com Search Engine Optimization company website promotion really does work and more hits really do
turn into more dollars. To prove this to you, we've created the IllDev.com Search Engine Optimization company ROI calculator. Simply fill
in the form below and press submit. A new page will open with your estimated ROI each month
for thirty-one months.
Think the numbers look a little too good to be true? They
aren't. Here's how we did the calculations:
Step 1: Average Hit Count: We took the
average hit count of seven representative Gold Plus Optimization
plan customers for each month of their first 31 months of
optimization with IllDev search engine optimization company. We counted ONLY the hits they
had received since they had purchased optimization. We did not
include any hits they may have already had to their website.
Step 2: Total Number of Monthly Sales: We
multiplied the average hit count for each month by the CR
provided to calculate the total number of sales you could expect each month from your website.
Step 3: Gross Monthly Profit: We multiplied
the total number of sales each month as calculated in Step 2 by
the average profit per sale provided to find your gross monthly
profit.
Step 4: Net Monthly Profit or ROI: We
subtracted the cost of our Gold promotion plan ($399) from
your Gross Monthly Profit to get your Net Monthly Profit/Return
on Investment.
Formula: ROI/month = (Hits/Month * CR * Profit/Sale) - Cost
of Promotion Plan
Aha! you may say. I caught you! You said average.By
definition, 50% of all sites subscribing to the Gold promotion plan will be below average. What
happens if my website is in the below average category? Will I still see this kind of
ROI?
We cannot promise you a specific ROI. Of course every business
is different. However, below is a chart showing the hit counts
for several of our optimization customers. Below that is the ROI
these customers would have achieved assuming only 1% conversion ratio and a $20 profit margin per item sold.
To ensure the accuracy of our ROI portrayal we have picked
customers who achieved a wide range of hit counts in a wide variety of industries. We even left out customers
who have achieved exceptionally well with our plans in the interest of providing
the most representative case studies.


In other words--even in the case study with the lowest number of hits (Customer
Two)--if only one percent of the people that went to Customer Two's
site bought his product and he was making only twenty dollars per item,
Customer Two would be making a net profit of over 5800 dollars a
month. His overall net profit for the
twenty-eight months of optimization would be over $90,000.
That's over 8 times his cost of the program. Remember, this is a
low estimate. The average CR is 2% and can easily reach as high
as 10% within the first 24 months. And if you're selling
something at more than $20 profit per item...
Proper website promotion works. Period.
Want more information? Check out these articles:
It Takes a Lot of Hits!
Buying vs. Leasing Search Engine Traffic
a website is not one-dimensional
search engine trends
writing website content that sells
search engine marketing
To set up a free, no-pressure
appointment with one of our representatives, call us at:
941.705.1388.
Although we are located in Bradenton, Florida, we will
personally visit customers in Sarasota, Venice, Tampa,
Lakeland, Orlando, Jacksonville, Ellenton, Palmetto, Myakka,
Siesta Key, Bird Key, Lakewood Ranch, Bradenton Beach, Anna
Maria Island, Tidy Island, Cortez and other accompanying
cities. We also boast clients from Chicago, Ukraine, Los
Angeles, Myakka, Sarasota, Ellenton, Braidwood, Joliet,
Longboat Key, Little Rock and Manhattan.